THREE COUNTRIES, FOUR RIDERS, FIVE DAYS… 14-18 JAN 2009
OUR MISSION:













To ski three countries in five days, inspiring snow sports enthusiasts to put the adventure back into their holidays.

In January, I am undertaking a trip for which press coverage reaching nearly four million readers in the UK and North America has already been agreed - covered by world class journalist Leigh Mytton, for who amongst others writes for the BBC, Telegraph and numerous snowboard and ski magazines. We want to inspire people to put the adventure back into their holidays and to reconsider what Europe has to offer, instead of fleeing to far-flung destinations. The timing is good too, because - with the recession - more people will be staying in Europe this season.

The trip will take place between Jan 14 and 18. With the following Itinerary;

• January 14th Avoriaze



• January 15th Chamonix



• January 16th Courmayer



• January 17th Cervina/Zermatt



• January 18th Sass-Fee

COMMISSIONING PUBLICATIONS:
Publication Website Reach/Readership

Telegraph
http://www.telegraph.co.uk/


Metro
http://www.metro.co.uk/



First Tracks
http://www.firsttracksonline.com/

Document Snowboard
http://www.documentsnowboard.co.uk/



THE TALENT:

CLAIRE HUGHES
Double bronze medalist in the Brits 2008. 1st placed female skier at the Red Bull Home Run. Now doing her 7th ski season. Sponsored by Volkl.

ED CLARKE
Expert teacher and pro snowboarder. One of the few Brits qualified to teach snowboarding in France. Experienced rider. Aged 32.

TYLER CHORLTON
Tyler exploded on the UK scene four years ago taking the men’s title at the Brits. Still barely out of his teens, making waves on the world scene.

BEN KINNEAR

Rising rider. Youngest snowboarder to qualify with the BritishAssociation of Snowsports Instructors (Basi) to the highest level

MEDIA CREW:

BRAD MASTERS
Photography World-class snow and surf specialist.
Based in the French Alps in winter and in Indonesia in the summer.
http://oneshot-photo.com


LEIGH MYTTON

Journalist BBC-trained and NCTJ-qualified writer, sub-editor and photographer. Winter sports and surf specialist.

Http://powderroom.net /staff/leigh-mytton

I will keep you posted along the way with photos and comments and updates from the trip.

If you would like to follow the tracks of the team please contact us to discuss how we can help you build your own custom Itinerary.